Step 3: Create a deck. She understands what I’m struggling with!”, So you need to first understand your audience…. Proof – “In this session, I’m going to share my journey from drowning in student loan and credit card debt to being completely debt-free in 6 months. She uses a 7-step webinar script to get an average of 70% attendance and 12% conversions! Higher ticket products often need a stronger nurture sequence to close the deal (i.e. Thank you, everyone! You want them to feel like – after all the struggle – you can help. Now that we’ve justified the price, the next step is to offer a rock solid guarantee. If you’re a coach, and you haven’t yet done a webinar, you’re missing a MASSIVE leverage point in your business. Why You Need A Webinar Deck. You want your audience to deeply resonate with you. The Perfect Webinar Script and PowerPoint Deck – Hailey Friedman. Amazon #1 Best Selling Author, Coach, and Founder of PLR.me, To help you build confidence, you’ll get my, There is no better way to engage and interact with dozens, hundreds, or thousands of people than through webinars. Here are some tips to keep it to the point. It reinforces the idea that your audience simply cannot miss out on this. Here’s a quick recap of the 12 key ingredients to the ultimate webinar: Now I want you to have my Fill-in-the-Blank Webinar Template… absolutely free. This will give you a foundation to add the most value to your audience. Another way to reinforce ideas or concepts is to repeat slides and continue reiterating key concepts throughout the webinar. Now that you’ve connected with your audience, you need to prove that you have the REAL solution. Look for the emotional appeal – focus on one specific pain point; otherwise, it gets confusing. For example, if you’re offering private coaching or a done-for-you service, there’s a real cost of time or money. After you wrap up this “If not now, when?” part…. Some of my colleagues sell $5,000, $15,000 and higher ticket offers via webinars. Fear can lead to either action or inaction. Let’s go over another price anchoring example…. Thank you for joining us for today's webinar. Where is the audience in your customer journey? Hailey is the Co-Founder at GrowthMarketingPro.com. Because if you do, you have a responsibility to share your knowledge with those who need help. You want to keep your introduction concise and friendly—nothing fancy here. Explain your solution – explain how you plan on addressing their challenges. Each slide will guide and support the conversation, helping maintain the attention of attendees. A script is very useful if you've never hosted a webinar before and so we're providing one here. Others in the company are getting raises. Here’s how this transition looks inside the free fill-in-the-blank webinar template: Here’s what we’re doing in this transition…. They’re stuck. To do it, we created our “Growth Webinar” — an automated webinar that has an attendance rate over 70% and a conversion rate of 12%. The Perfect Webinar Script Powerpoint Template Walkthrough. And if they still choose to do nothing, they’ll feel left out when they see others excelling. If you’re doing it live, you might take up to a few hours to prepare. In this post, we’re going to put forward a case for scripting your webinars, as well as some examples to help you get started. They’ve tried solutions before without success. Create an incentive to stay until the end of the webinar, How to Prep Before Using Your Webinar Script, 1. The first part of your webinar is all about drawing people in. These real-life examples can give your lessons some credibility and emphasize your organization’s expertise. And you will. I mean…banging a screw with a hammer won’t work. Feel free to use this as a guide and change or add to it as best fits for your purpose. The best way to do this is through a few “Does this sound like you?” qualifying questions. How much time will it take per week? “Creator of The Champion Factor: a training program for working women”, “Spoken at the University of Virginia and high schools across the city”, “Published over 100 articles about women in the workplace”, “Member of the International Coaching Federation”, “Coached people who work at IBM, Google, Microsoft”, “Worked in the corporate world for over 20 years, so I know the ins and outs of corporate culture”. For example, a half-hour presentation may stick to high-level themes and leave the in-depth details to follow-up emails and blog posts. Many of our clients have started webinar programs with much success, and others express hesitation for how to get started. Obviously it’s much easier to get just a couple people to buy… and that’s why $197 – $497 is the sweet spot. Create an incentive to stay until the end of the webinar (discounted products, recordings or transcripts, free eBooks, free consultations). This time $195 seems expensive, right. I’m going to break down my top converting webinar template into 12 key ingredients. If it’s internal training, what’s the specific task the team needs to work on in preparation for the next call? Problem-Solution Webinar Script – Info Diagram, 4. hbspt.cta._relativeUrls=true;hbspt.cta.load(161406, '2aec6ea3-1c81-4869-a9db-ca393aea4867', {}); You know you want to grow your business, but you don't know how. Make sure that comes out. It reinforces the idea that your audience simply cannot miss out on this. Begin presenting your industry secrets and hacks one by one with detailed explanations about how you discovered them and why they work. Your story allows you to demonstrate that you were once stuck, just like your audience. Give a final break down of the product and the value associated with each element. Because you were once in their shoes. Below are five examples of successful webinar templates. You want your audience to ‘see’ themselves in your story and have hope that you can serve as their guide. Webinars don’t traditionally involve attendees being on camera via video chat (like in a Zoom meeting), but it could provide an added level of interaction. 4. Observe online communities like Facebook groups, Quora, blog and YouTube comments, Reddit, customer support emails. Remember, this is not the setting for complex business jargon, you’re speaking to an audience from a variety of backgrounds so keep it simple and relaxed. So now let’s go over the 5 Keys to a Killer Elevator Pitch…”. Follow this up with testimonials showing how it works in real life. And there’s no better way to convert people en masse. For instance, a Q&A session is run differently to an internal product demo. Use the ideal webinar structure above to create a simple and enticing script for your schedule. All of the best webinars have a strong element of storytelling to build social proof and expertise of the presenter. We create custom growth plans to help you grow the smart way. Those are just a few common objections that I’ve seen come up time and again. Show customer testimonials – tell the stories of 3-6 of your customers in the same story arc of your personal brand story.

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